‘The voice’ is a talent show which began in Holland and was later copied in United Kingdom and United States, and that finally has come to Spain with an incredible success of viewers.
“The program” The voice “was devised by John de Mol, creator of Big Brother, and it differs from other shows of singing talent because only will evaluate the potential of voice without giving importance to the physical appearance of the participants. The contest is divided into different phases: “auditions blindly”, battles and finally, the live performances. The objective of this program is to try to find the best voice in our country.
On the other hand, the jury, formed by four coaches, professional of music, David Bisbal, Rosario Flores, Malu and Melendi, they hear the aspirants backs, only hearing his voice. If they like them, they will give back to their chairs. When a majority of judges is turned, the applicant or applicants pass to the next phase.
The Voice is a very popular program where the public take part to elect the new voice of the country. In society, where we are, new technologies and social networks are essential, is obvious to use them for the benefit of the program to improve the dissemination and thereby increase the audience. The important thing when using these means is to facilitate its dissemination and accessibility for users to enjoy the performances of the contestants; and that have been made with social networks, where there may be all kinds of applications that promote the diffusion of the contents in The Voice. The best social networks are Twitter and Facebook. But also used YouTube where crashing performances, that allows a follow-up in the network of what occurs during the program.