Rip Curl (advertising through social networks)

James E. Rauch asserts that current new transportation and communications technologies allow the smallest firm to build partnerships with foreign producers and advertised themselves around the world. As for social marketing everyone’s talking about Facebook, Twitter, Linkedin, and Blogging. But why are these websites important for business owners? Social Media Marketing is popular because it promotes dialogue and allows consumers to share experiences with others. Rip Curl is one of these companies that uses social networks, web pages and microblooging to advertise its company, products, events, etc.

Grooming, cyberbullying, child abuse and other problems of social networks

A study by Monash University finds out that privacy is the most common argument against social networking sites. Privacy is a topic that teenagers do not take into account. They create a profile in a social network but they do not think where can finish all this information they add, adn it can be manipulated.

Greenpeace, su identidad digital

Greenpeace es una organización que abarca un gran espacio en la web, mostrando numerosas identidades. Su influencia se está expandiendo desde que, con la llegada de internet, comenzaron a usar el correo electrónico con el fin de crear los primeros civeractivistas. Sus múltiples identidades digitales afectan tanto globalmente, como en lo que respecta a áreas específicas.

Fundada en Vancouber, Canadá, en 1971, Greenpeace es hoy en día una organización mundialmente conocida (y establecida) que se dedica a proteger y defender el medio ambiente y promover la paz.

La identidad digital es es la revolución anticipada de la verificación de la identidad en línea utilizando tecnologías emergentes centradas al usuario. Greenpeace se muestra en internet mediante diferentes recursos. (Wikipedia)

The New York Times on Social Networks

Follow @JoneVicente

 The New York Times‘s presence on the web is huge, almost reaching  4 million followers on Twitter by the middle of November, having more than 30 Twitter accounts and tweeting constantly to their millions of followers. Meanwhile their Facebook  account has been favourited by up to 2 million people. Their LinkedIn account is not so popular, and it focuses mainly on their businesses. Besides, they have many blog pages (more than 30 also) they keep on their own, apart from their own webpage, a Youtube channel, another official web page, an account on Foursquare and a not too well mantained MySpace account.

Innobasque

Innobasque, the Basque Innovation Agency - Euskal Berrikuntzaren Agentzia is a private non-profit organization created with the aim of being the instrument of coordination and promotion for the Basque Science, Technology and Innovation. Therefore, it’s hardly surprising that this organization has an account in almost every social network apart from their own web page.